John Reese product launch – update

Now I’ve had chance to look at what John Reese is doing.  Of course he has a product to sell.  But as with all of these top marketers that’s not the only thing you can learn from them.  Now the trend is…

to offer you a load of free training to induce you to buy.  If you subscribe to their list then you can take advantage of the tips they offer for free.  So far with John Reese I’ve watched two 15 minute videos of solid information.  Now you may know all the tips he’s offering but I didn’t and I certainly have something else to think about when I consider attracting traffic.

The other thing that I like to monitor is how they put the launch together.  I don’t know if he’s working with Jeff Walker of Product Launch fame but I suspect so.  The launch isn’t for a couple of weeks yet so there’ll be quite a bit more stuff he’ll put out to build up the excitement.

Something to consider if you do affiliate products.  For one of the last big launches, I understand that Frank Kern did better than many of the other affilates because of the way he promoted the product and put his own expertise into the process.