If you’re thinking about hiring a copywriter to write for your business but you’re not sure how to go about it, here are some of the questions people ask me.
Why choose me?
I’ve been writing professionally for the last seven years building up skills in online copywriting. I’ve written sales letters, brochures, web copy, adverts and edited books and written books.
I’ve studied in the USA with Jay Abraham, Joe Vitale , all marketing masters in their own fields. The more I learn the more I dig deep into the techniques that deliver results for clients.
Why do you need to care about your copy?
What you write is what your customers or prospects read. That’s you in their eyes. Make sure it’s what you really want them to see to achieve your online results.
Every word you end up writing builds up a selling relationship. If you’ve done it right. If not then it’s like the person standing on the other side of the street before they approach their blind date. Get it right and you could be heading for a silver wedding. Get it wrong and you won’t make it past the first evening.
“Thank you Eileen for the fabulous introductory booklet that you have produced for us. I think it captures our spirit and our activities perfectly. We have also had one or two clients look at it for their feedback and one of them said that it paints the picture of us that they recognise, which is exactly what you set out to do! I look forward to continuing to work with you.”
Vicky Carr, CHaRM Management Specialists Ltd
Have I written for your kind of business before?
Your business is unique to you. But basic principles of marketing and copywriting apply to any well run business. That’s why I apply the principles of good copywriting to your business – including everything that makes you unique. That’s what will sell and make you successful.
How long does a writing project take?
I have no idea until we’ve talked, decided how much work you want me to do and come up with a job brief.
Will I be writing your copy?
Every word, comma and full stop. If I accept your project then it gets my attention.
How do you get started with me?
Contact me via the website or call me on 0115 973 0433 and tell me what you need. I can tell you immediately whether I’m the right person for you, or you’re the right business for me. From there I’ll ask you to come up with a brief and then I’ll give you a quotation. I may need some extra information from you before I can quote.
And to learn more about how to write then visit the blog and subscribe to my monthly newsletter.
“I can’t thank Eileen enough for her patience and honest feedback. we asked the impossible of her to edit our book in a week before the publisher’s deadline, and she did it. She really stepped up to the mark for us and did a fantastic job of advising us on what we needed to tweak. We made the changes she recommended and not only did we meet the deadline but also the publisher loves the book as is and we don’t have any changes to make – amazing for our first book. Now we’re just waiting for ‘Emotional Intelligence Coaching’ to be printed and hit the shelves in the UK as well as other countries. If you want support with your book, I’d highly recommend working with Eileen.”
Lisa Spencer-Arnell, EICT Ltd (85% of your success depends on your emotional intelligence)
