The longer I’m a writer and the more clients I talk to the more I think choosing what you write is vital. Why? Because…
if what you write about is of no interest to the reader then you waste your time writing. But it’s worse than that because if you’re in business and you’re writing to try to sell then if you are choosing the wrong topic you’re also wasting your money.
Of course at the moment I’m focused very much on the subjects I’m covering in the How To Write A Book workshop I’m holding in June. Having ideas for your writing is important. But having ideas that sell is more important. That’s why I’ll be spending most of one day talking about researching the market the delegates want to reach.
And the same system will work if you want to find a publisher. Sticking your finger on a list of publishers while your eyes is closed might work occasionally. You’ll have a better chance of success if you research what the publishers are looking for and if your proposed book matches what they need.
After all they are in business and each publisher has their own criteria for the books they choose.
More research still! Most publishers will have advice and information on their websites. And if you don’t know where to start then the Writers and Artists Guide will help. Stocked in libraries so you don’t need to buy it.

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