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	<title>words for you &#187; how to write a book proposal</title>
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	<description>Direct response copywriting, SEO copywriting by Eileen Parr</description>
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		<title>How to write a book proposal 5 &#8211; What&#8217;s a feature</title>
		<link>http://words-for-you.co.uk/how-to-write/how-to-write-a-book-proposal-5-whats-a-feature.html</link>
		<comments>http://words-for-you.co.uk/how-to-write/how-to-write-a-book-proposal-5-whats-a-feature.html#comments</comments>
		<pubDate>Wed, 08 Oct 2008 14:12:34 +0000</pubDate>
		<dc:creator>eileen</dc:creator>
				<category><![CDATA[How to write]]></category>
		<category><![CDATA[how to write a book]]></category>
		<category><![CDATA[how to write a book proposal]]></category>

		<guid isPermaLink="false">http://words-for-you.co.uk/?p=225</guid>
		<description><![CDATA[How to write a book proposal 5 &#8211; What&#8217;s a feature
We&#8217;ve covered the three key factors you need to concentrate on. Preferably before you start to write. It&#8217;s not critical if you have already started but bettter if you haven&#8217;t.
Now let&#8217;s take a look at a vital subject many writers ignore &#8211; even professional ones.
Features [...]]]></description>
			<content:encoded><![CDATA[How to write a book proposal 5 &#8211; What&#8217;s a feature
We&#8217;ve covered the three key factors you need to concentrate on. Preferably before you start to write. It&#8217;s not critical if you have already started but bettter if you haven&#8217;t.
Now let&#8217;s take a look at a vital subject many writers ignore &#8211; even professional ones.
Features and benefits
This article may be aimed more at writers of non-fiction than novels but it won&#8217;t harm to find out if you don&#8217;t already know.
Features and benefits are drummed into anybody who writes for business. Or at least they should be. Because knowing why they&#8217;re different and how you can use them are the cornerstones of most advertising.
Let&#8217;s take a look at them as far as books are concerned.
Features of books:

They have specific measurements eg 10 x 5 or 8 x 10 or 6 x 5
They may be a softback or a hardback
They contain words, drawings, photos, illustrations, tables, graphs etc
They have information about the author

Benefits of books:

A soft back book measuring 7&#8243; x 4&#8243; is small and light which means that it will fit in your pocket or bag
A hardback is not easily damaged
From books you can gain information about subjects which you need to pass exams, gain ideas and find your way
Knowing about the author means that you can judge if they are an expert on their topic

As well as benefits there are deeper benefits.
From passing exams or gaining ideas you can improve your status and income, you can gain courage to transform your life or support you in your current situation.
Thinking about the features and benefits of the book you want to write can help you gain a clearer understanding of its purpose and how to design it.
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		<title>How to Write a Book Proposal 4</title>
		<link>http://words-for-you.co.uk/how-to-write/how-to-write-a-book-proposal-4.html</link>
		<comments>http://words-for-you.co.uk/how-to-write/how-to-write-a-book-proposal-4.html#comments</comments>
		<pubDate>Wed, 01 Oct 2008 10:32:06 +0000</pubDate>
		<dc:creator>eileen</dc:creator>
				<category><![CDATA[How to write]]></category>
		<category><![CDATA[how to create a book proposal]]></category>
		<category><![CDATA[how to write a book]]></category>
		<category><![CDATA[how to write a book proposal]]></category>

		<guid isPermaLink="false">http://words-for-you.co.uk/?p=206</guid>
		<description><![CDATA[How to write a Book Proposal list item 3
How to write a book different from your competitors
If you&#8217;ve done any of the research I suggested in the past three weeks, then you should now have a fair idea of your market and what&#8217;s already in it.
If it seems to you that the ground has been [...]]]></description>
			<content:encoded><![CDATA[How to write a Book Proposal list item 3
How to write a book different from your competitors
If you&#8217;ve done any of the research I suggested in the past three weeks, then you should now have a fair idea of your market and what&#8217;s already in it.
If it seems to you that the ground has been covered well already, then this is the point at which you have to apply some native cunning.
One of my clients this year wrote a book which combined two areas that have been written about extensively, but not previously in the same book.
Think about your topic. What is your experience in the field?
Are you an expert?
Are you writing for other experts or to people outside your field who might want an easy introduction?
Are you just interested in the topic but wanting to interest other people at your own level?
Do you have experience that contradicts the expert theories?
Somewhere in what you&#8217;ve done, or how you&#8217;ve become interested in the subject, there&#8217;s an approach that might not have been tried before.
You may have been contributing articles from which you can make a book. You may have a diary about an event &#8211; such as preparing for a marathon &#8211; that would interest both other runners or non-runners.
The wider you think about this the more easily you&#8217;ll find your approach.
Again &#8211; ask around &#8211; not just your family and friends, but spread your net wider.
And as ever &#8211; keep your focus and you&#8217;ll get there.
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		<title>How To Write a Book Proposal 3</title>
		<link>http://words-for-you.co.uk/how-to-write/how-to-write-a-book-proposal-3.html</link>
		<comments>http://words-for-you.co.uk/how-to-write/how-to-write-a-book-proposal-3.html#comments</comments>
		<pubDate>Wed, 24 Sep 2008 10:07:44 +0000</pubDate>
		<dc:creator>eileen</dc:creator>
				<category><![CDATA[How to write]]></category>
		<category><![CDATA[how to write a book]]></category>
		<category><![CDATA[how to write a book proposal]]></category>

		<guid isPermaLink="false">http://words-for-you.co.uk/?p=201</guid>
		<description><![CDATA[Let&#8217;s turn to the second item on the How To Write a Book Proposal list -
How to structure your book
I&#8217;m not sure how much we&#8217;re being shaped as readers by the web.  I know that people say that we no longer read as much.  Not true in my experience but I do think [...]]]></description>
			<content:encoded><![CDATA[Let&#8217;s turn to the second item on the How To Write a Book Proposal list -
How to structure your book
I&#8217;m not sure how much we&#8217;re being shaped as readers by the web.  I know that people say that we no longer read as much.  Not true in my experience but I do think that we perhaps read differently.
When I&#8217;m writing for websites, I have to take into account, skimmers, scanners and readers because we have different approaches, depending on the site and why we&#8217;re there.
That&#8217;s why when I&#8217;m working with clients writing books we take that into consideration when we look at the structure of the book.
Think of yourself for a moment as your own possible buyer.  How do you look at a book when you pick it up, before buying?
Do you look at the contents page first?
Do you look at the backof the book?
Do you open in the middle and dive right in?
Just as with your skimmers, scanners and readers, you have to think about having something to interest all of them.  It can make the difference between a sale and not a sale.
It&#8217;s difficult to give you more specific advice since I don&#8217;t know what type of book you want to write, or who you&#8217;re aiming at.  Just as with the research for your market last week, you need to look at what&#8217;s out there.
How are the books in your market arranged?
Do they have a traditional chapter structure or are they in sections?
Do they have a theme to each chapter?
Think about what you would like.  It&#8217;s said that we want to write the book we want to read.  But relying only on our opinion as writer isn&#8217;t always the safest thing to do.  Ask other people.  After all you must know people who would be the ideal customer for your book.
More research I know &#8211; but trust me it will pay off in the long run&#8230; and make your book easier to write when you start.
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